The word ‘smart’ gets thrown around a lot today. We have smart phones, smart homes, smart speakers… and, of course, there’s SNOO—the world’s only smart bassinet! (In fact, the category “smart sleeper” didn’t even exist until SNOO was invented and patented the term!)

So What Makes SNOO So ‘Smart’?

By definition, smart products use sensors to detect and adapt. They’re dynamic and have the ability to synthesize or evaluate information. SNOO is smart because it responds to a baby’s cries with a sophisticated algorithm that mimics the actions of an experienced caregiver.

When SNOO detects fussing or crying, it responds to the upset baby by providing exactly what that specific baby needs at that given time. SNOO automatically chooses the best motion (a gentle rock for sleep, a more rapid jiggle for fussing babies), as well as the best white noise (soothing rain for a sleeping baby, and louder womb sounds for a screaming baby). It increases its intervention automatically with the best sound and motion until the baby is calm, and then reduces its response once the baby has been soothed. 

In addition to adapting its response within the course of a night or nap, SNOO has full functionality that adjusts to different stages of a baby’s life. SNOO’s Motion Limiter setting allows parents to ease brand-new babies into SNOO’s soothing motion, while SNOO’s weaning feature makes transitioning to the crib a breeze once they’re ready to transition from SNOO to the crib! 

What else sets SNOO apart from other ‘smart bassinets’?

Sure, SNOO’s smart features have led our Smart Sleeper to rack up countless awards and thousands of 5-star reviews from real parents, but they’re just part of the story! Here are a few more reasons why SNOO is continually rated the top bassinet:

• SNOO has been proven to add sleep: Research has shown that SNOO adds 1-2 hours of sleep a night to a baby’s sleep on average! And when Baby sleeps…everyone sleeps!
  
  
• SNOO is FDA De Novo Authorized for safe back-sleeping: SNOO’s special clip-in swaddle secures babies on their backs for all nights and naps. That’s crucial because back-sleeping is the #1 safe-sleep recommendation from all public health authorities for reducing the risk of SIDS. Read more important safety information. 
  
  
• SNOO was invented by a world-renowned pediatrician: You probably wouldn’t hand your baby off to just any stranger, would you? When you use SNOO, you can rest easy knowing that our Smart Sleeper was meticulously designed by Dr. Harvey Karp—a pediatrician and baby sleep expert that parents have trusted for decades!
  
  
• SNOO is available to rent for a low monthly cost: Parents can reap all the sleep-boosting benefits of SNOO for less than the cost of a latte per day! (Bonus: no caffeine hangover.) It’s also a sustainable and space-saving solution! Here’s how to rent SNOO!
  
  
• Hospitals trust SNOO with their tiniest patients: In addition to being used at home, SNOO is in nearly 200 hospitals, where clinicians say SNOO’s soothing abilities save them hours of work a day! Learn about the Happiest Baby hospital program.

What About Rocking Bassinets?

SNOO is a big upgrade from swings or rocking bassinets that have a few different sound or motion settings but require someone to manually make adjustments. Because these products lack the ability to respond to babies, by definition, they are not ‘smart’. 

Unfortunately, the term ‘smart’ is sometimes mistakenly applied to any device that’s plugged in or connected in some way. But simply being able to move, make noise, or being controlled by an app doesn’t make a bassinet smart. In fact, rocking baby beds have existed since the early 20th century, and the first electric rocking cradle debuted all the way back in 1924! 

Happiest Baby didn’t simply give the basic baby swing a flat-surface face-lift—it innovated the baby bed for the first time in centuries and made SNOO, the first intelligent, responsive baby bed…ever! How’s that for smart?

More on SNOO:

• Meet SNOO's Award-Winning Safety Features
• Everything You Need to Know About Renting SNOO
• SNOO: The Next Step in Baby Safety
• How SNOO Supports Parental Wellbeing

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Disclaimer: The information on our site is NOT medical advice for any specific person or condition. It is only meant as general information. If you have any medical questions and concerns about your child or yourself, please contact your health provider.