Introducing Two Subscription Options for the Happiest Baby App

Happiest Baby has always given families different ways to choose how they SNOOze. (Do you have a Baseline-aficionado or a Level 2-lover? Are you #teamLegLifters or #teamLowLegs? Is our classic SNOO Sack your jam…or our extra cozy Comforter Sack?)

And now we have a choice of two Happiest Baby App experiences: Free and Premium.

While we will begin charging some SNOO users a fee for access to Premium features, if you buy or rent SNOO directly from Happiest Baby or an authorized partner, you will get a free Premium subscription included with your purchase/rental. And if you are the original user of a SNOO purchased from Happiest Baby (or an authorized partner) before July 15th, 2024, you will also have access to the premium features for free, whether you're using SNOO now or for your next baby. (Note: To use SNOO with your next baby, you'll need to add a new profile for that baby and assign SNOO to them.) If you need help help getting access for future babies, please reach out to our Customer Care agents.

Keep reading for additional details about our Free features, Premium features, and more! 

Free Happiest Baby App Subscription

All SNOO users have access to the free features of the Happiest Baby App. This version allows you to connect your SNOO to the App, track your baby’s activities, and personalize certain settings.

Free Happiest Baby App Features

• Remote Control: Start, stop, increase, or decrease SNOO’s level of sound and motion. 
• Basic Sound Settings: Raise or lower the volume of your SNOO’s white noise.
• Motion Limiter: In this mode, SNOO’s sound will increase when the baby fusses, but the rocking never goes above Level 2 (Green).
• Alerts: Get alerts if your baby requires extra attention in SNOO.
• Real-Time Status: See your SNOO’s current level of sound + motion.
• Sleep Tips: Practical pointers to help your baby get the best sleep in SNOO.
• Multi-Baby Support: Create additional baby profiles for twins and triplets.
• QR Code Share: Share your account via QR code.
• Tracker: Keep tabs on all the big events to track your baby’s daily progress: sleep (in and outside of SNOO!), feeding (nursing, formula, solids…in any combo!), and diaper changes.

No matter how you got your SNOO—even if it’s second- or third-hand—all users can access all the features in our free App!

Premium Happiest Baby App Subscription

With the Premium subscription, you get access to all the free features—plus, a bunch of extra settings and support tools for a much more personalized experience! 

Premium Happiest Baby App Features

• Car Ride Mode: You know how babies drift off so easily with the rumble and rocking on a long drive? Car Ride Mode adds some extra bounces here and there to mimic the lulling rhythms of a ride in the car.
• Level Lock: Keep SNOO’s rhythms locked on your baby’s favorite level (Baseline, Level 1, or Level 2).
• Sleepytime Sounds: Allows you to turn on SNOO’s soothing sounds before you put your baby in SNOO or after you took your baby out of SNOO for a diaper change or feeding.
• Responsiveness Settings: Adjust if you prefer SNOO to respond only to major crying or even to mild fussing.
• Motion Start Level: This works especially well for babies who like more soothing rhythms all night (when they’re going through a growth spurt, teething, or sleep regression). But, unlike Level Lock, this setting still gives babies an extra boost of sound/motion when they cry.
• Weaning Mode: This mode perfectly prepares babies for an easy transition to the crib. The soothing sounds will play all night, but babies only get rocking if they cry.
• Daily Reports & Sleep Log: This makes it easy to see day-by-day changes and improvements in sleeping, feeding, and diapering patterns…and share them with additional caregivers or your physician. 
• Multi-SNOO Support: Add multiple SNOOs—upstairs/downstairs or home/Grandma—to your baby’s profile.
• Premium Content: Premium articles, advice, fun facts, and Dr. Karp’s best Sleep Tips—all tailored to your baby’s age—help get you from pregnancy through toddlerhood!

Premium Happiest Baby App Pricing

Authorized Owner/Renter Pricing

When you order SNOO directly from us (or our authorized partners), you’ll get a free premium subscription for your baby!

• Happiest Baby renters will get a free Premium subscription for the duration of their rental…plus one extra month. (This includes all renters who get SNOO from our Employee Benefit Program partners.) 
• SNOO purchasers or Pre-Loved SNOO purchasers (those who get the bed directly from Happiest Baby or an authorized partner) will get a free 9-month Premium subscription.
• If you are an original owner who is actively using your SNOO and bought it directly from Happiest Baby or an authorized partner before July 15, 2024, you will continue to get free access to the Premium features for 9 months beginning when you started using SNOO for this baby. Original owners (those who originally registered SNOO to the app) will automatically get a free Premium subscription for their next baby, too. Just assign your SNOO to your new baby’s profile in the app. (Note: For free Premium app subscriptions for additional babies, original purchasers should reach out to customer care for further assistance.) 

Monthly Subscription Pricing

Those who are not original purchasers (for example, secondhand buyers or those who are borrowing their SNOO) or anyone who wants to extend their subscription beyond the free months included with their purchase/rental, can enjoy the Premium Happiest Baby App settings and features for $19.99/month. 

Premium vs. Free Happiest Baby App Features

Here’s how the two Happiest Baby App experiences stack up!

Disclaimer: The information on our site is NOT medical advice for any specific person or condition. It is only meant as general information. If you have any medical questions and concerns about your child or yourself, please contact your health provider.