13 Latinx-Owned Brands Your Family Will Love
Want to shop small while still racking up major style points? From bold apparel to gorgeous art to spa-worthy skin and hair care, when you stock up on these fabulous products for babies, kids, and their parents, you’ll also be supporting the Latinx community!
For Kids and Babies
Lil' Libros
Lil’ Libros began when two moms—Patty Rodriquez and Ariana Stein—wanted to bring bilingual books and Latin American culture into children’s lives through picture books. Today, Lil’ Libros not only has a vast selection of books, (biographies, city-themed books, number books, and more), but art prints, games, art kits, and toys, too. Bonus: There’s also an amazing learning portal filled with worksheets and activities kiddos will adore!
Depeapa
Dress up your baby’s or big kid’s room with a unique, handmade art print from this Latinx-owned Etsy shop. If you’re not into black cats, no worries! There are lots of sophisticated alternatives, like marine fauna, abstract landscapes, and typography options, and more. (You can buy beautiful jewelry at this shop, too.)
Hedley & Bennett
You’ll for-sure be saying Yes, chef! to all of the kitchen-focussed goods sold at Mexican-American-owned Hedley & Bennett. And your kids will love the the well-made, super-fun, pint-sized aprons in Star Wars, Sesame Street, and other kid-friendly designs. You can also get a parent-and-me apron bundle!
Maisonette
Maisonette is a go-to shop for parents looking for beautiful, ethically-sourced toys and baby gifts…and gifts for themselves! Founded by Vogue alumni, moms, friends, and Latinas, Maisonette always has the perfect present, from retro toddler dresses, bath products, stylish toys, to nursing bras and show-stopping jewelry
Bazzle Baby
Bazzle Baby is a Latinx-founded and run business that caters to the modern family with its collection of designer apparel and accessories for babies. Their signature product, the bandana bib, was born when CEO Michaelene Cadiz was determined to find a stylish solution for her baby’s copious drooling. (Theres also one that features a built-in teether to relieve sore gums.) PS: Bazzle Baby is also part of Happiest Baby's LGBTQ-Owned Kid and Baby Brands roundup.
Siempre Viva
Doll maker Gloria Toscano says that she's "working super hard to create dolls that look like our Señoras, our Abuelas, our icons, and our beautiful bebes"...and she's succeeding! Her handmade dolls are amazing! There's the little boy doll dressed in a traditional sarape hoodie, the beauty pictured (complete with a removable crown or pearls and flowers), traditional Mexican dolls, and many more.
For Parents
Honey Baby
Honey Baby was founded by Aisha Ceballos-Crump, a Latina chemical engineer. She ran into some issues finding hair care products that could benefit her three kids’ particular hair textures so she rolled up her sleeves and invented this awesome honey-based line that you can pick up at Target or Walmart.
Tata Harper Skincare
This organic skincare line is the brainchild of Tata Harper, a Colombian-born entrepreneur who wanted to create chemical-free skincare products that never skimped on the luxury. Now, you can also sign up for the Skincare Concierge service where Tata’s skincare experts guide you through tips and techniques.
Luna Magic
Afro-Latina and Dominican-American sisters Mabel and Shaira Frias started their indie beauty line Luna Magic in 2019 and it keeps getting bigger and bigger! Their joint mission? To serve and cater to women of all skin tones. “As Latina women of color it was important for us to ensure that we are addressing all concerns across skin tones,” says Mabel. You can find everything from face masks and hair clips to makeup and nail polish—now available at Walmart, Target, and CVS, too!
Rizos Curls
Mexican-American Julissa Prado spent years and years slicking down her naturally curly hair, but she got tired of keeping her curls out of view...so she founded Rizos Curls. "The older I get, the more unapologetic I become about being Latina and my big curly hair is an important part of that," says Julissa. Her haircare line was designed to embrace and celebrates all curls, kinks, and waves...from her Tia’s coily strands to her sister’s loose waves. Beyond products, you can also find oodles curl tips and education on site, too!
Hija de tu Madre
Patty Delgado is the daughter of two Mexican immigrants and the Latina behind Hija de tu Madre—a brand that's "an ode to mujeres who are unapologetically Latina." Shop here if you are looking for statement-making gifts including jewelry, apparel, and even desk supplies.
Yo Soy Afro Latina
Bianca Katheryn grew up in Detroit where she rarely saw other Latinx people who looked like her...so, she launched a business that celebrates her roots: Yo Soy Afro Latina. Her mission? To celebrate—and elevate—Black women in the Latinx community with on-point apparel, mugs, accessories, and more.
EBY
Co-founded by Latinas Renata Black and actress Sofia Vergara, EBY (empowered by you) is a revolutionary underwear brand not only because of its size diversity but because 10% of the proceeds are dedicated to empowering women out of poverty and into business. You can buy their signature seamless bras and panties, as one-offs or as part of a subscription service.
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